Category Archives: Instore blog

Handing over a loyalty card

Why a Loyalty Program is Essential to Your Strategic Plan

You’ve read the reports. You’ve heard it’s a good idea to start a loyalty program for your business. But if you’re being honest, you’re not sure it’s worth the effort—it sounds like a potential waste of time and resources. After working with a wide variety of merchants over five years, I’m here to tell you: … Continue reading Why a Loyalty Program is Essential to Your Strategic Plan

Waiter serving wine

4 Ways Your Restaurant Can Increase Upsells Today

Upselling can increase your profit margin significantly with little to no additional effort. And with mPOS technology, it’s easier than ever to incentivize upsells. Here are a few quick and easy ways to increase your upsells: Automate Take the guesswork out of upselling by programming your mPOS system to suggest relevant upsells to your waitstaff. … Continue reading 4 Ways Your Restaurant Can Increase Upsells Today

Small business owner in a coffee shop

How to Build a Company Culture Where Talent Thrives and Stays

People are among the most important elements powering your business—what are you doing to protect this vital asset? A star employee need only have a bad morning, and a new job could be luring them away via their smartphone over lunch (Facebook launched a job-seeking function in February 2017). Your game plan needs to involve … Continue reading How to Build a Company Culture Where Talent Thrives and Stays

Man holds a smartphone over food

Is Your Restaurant Smart? 3 Ways Tech Boosts Revenues

If you own a restaurant, you are undertaking one of the most demanding jobs on Earth. You’re charged with hiring and managing staff, ensuring that you have the right equipment and fresh ingredients to prepare dishes, getting the right location and decor to appeal to customers, keeping track of the books and payroll, and constantly … Continue reading Is Your Restaurant Smart? 3 Ways Tech Boosts Revenues

Rescued man in boat looking on shipwreck

3 Silent Ways a Credit Card Terminal Is Sinking Your Profits

If you’re a business owner who still uses a traditional credit card terminal system, it’s time to make a small but fundamental shift in your business strategy—because that POS tool you are using is quietly eating away at your profitability and dulling your competitive edge. I often use the story of the Nokia phone when … Continue reading 3 Silent Ways a Credit Card Terminal Is Sinking Your Profits

Young people with smartphones

Small Business Owners: Meet Your New Army of Customer Success Staff

Software is changing and revolutionizing the retailer-customer relationship. You may have noticed that in recent years, we’ve witnessed a fusion of the digital and the physical in the retail experience. In 2014, Bain & Company called this phenomenon “the digical.” As their analysts looked back and reminisced on predictions that eCommerce would wipe out physical … Continue reading Small Business Owners: Meet Your New Army of Customer Success Staff